We asked pro makeup artists for their tips on determining your eye shape and using makeup to accentuate its unique ...

Beauty trends rotate between seasons just like fashion obsessions. Of course, what's currently in can vary depending on your go-to source. This summer everything from blurred lips to blonzer and even ...

The best eyeshadow palette allows for versatile and flawless makeup for every occasion and all year round. Celebrity makeup artist Allison Kaye says, “It’s fun to collect eyeshadow palettes, and it’s ...

If you’re looking to upgrade your makeup looks for 2025, eye makeup is the way to go. Although we’re all guilty of skipping the shadow or liner when we’re in a pinch, there’s no better time than now ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. Related story This Cult-Favorite Eyeshadow Palette Is The ...

Don't get us wrong: We love a natural, neutral-hued or smudged smoky eye look as much as the next. Neutral eyeshadow looks have always been a trend and likely always will be. However, adding a pop of ...

There are few eyeshadow palettes more iconic than the Urban Decay Naked palette. The brand’s Naked franchise kicked off in 2010 with the launch of the original Naked palette, and after its success, ...

With summer comes a universal want of less—fewer commitments, minimal clothing, and barely-there makeup. The attraction of the paring is down to simplification, the better to allow revelers to soak up ...

Eyeshadow palettes are an essential part of any makeup collection. Lets explore on the highly pigmentedeEyeshadow palettes for every look.

From eyeliner to eyeshadow, mastering eye makeup for hooded eyes can be difficult. The reason? “It can be difficult to apply shadow to this eye shape because the shape is different when the eye is ...