Some property managers are clueless about staging. When you’re staging an apartment, you don’t want to make it obvious. Some renters will immediately see this as a red flag—are you trying to rip them ...

When Corcoran’s Victoria Reichelt picked up a two-bedroom co-op listing on the Lower East Side last year, its décor comprised a single chair and a few ugly bookcases. After the unit, at 212 East ...

So if you run an apartment community and want to stage a model unit to appeal to men, listen up. Here’s a five-step, low-effort guide to staging an apartment for a guy. Less is more. A guy’s apartment ...

Staging a space makes it easier for someone to envision living in it. Virtual staging is a cost-effective way for landlords to market to a larger demographic of renters. Virtually staged photos are ...

Home staging companies have stepped up their game. Though not a new practice, apartment staging is now more of a full-home transformation than a game of minor alterations, used to project a certain ...

Home staging can help a property sell faster and for a higher price because it makes it easier for buyers to see themselves in the space, according to data from the National Association of REALTORS.